Meet the Founder
I’m Claritza Jiménez, the founder of InColorStock.com. I created InColorStock because representation matters. We live in a visual culture where images of who is powerful, who is beautiful, who is successful, and who is worth paying attention to shape reality. So, it is a problem when Black and other people of color are left out.
InColorStock is intended to fill the market gap for authentic, accurate, and organic stock content that centers the lives of Black and other people of color in the US. I have nearly 15 years of experience working across media platforms, such as television, digital video, and live events for some of the most respected news organizations in the world. Throughout my career, I have advocated for the inclusion of racially and culturally diverse voices because it makes reporting and storytelling more accurate and richer. I’m honored to bring this experience to you through the content curated and offered on InColorStock.com.